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3D Wayfinding with Touchless Digital Wayfinding Signage Interaction Create Optimal User Experience in Hawaii’s Premiere Shopping Destination
22Miles 3D interactive Wayfinding Signage and Secure Mobile Control serve thousands of shoppers daily with digital software technology
Royal Hawaiian Center is the premier shopping and entertainment destination in the Waikiki neighborhood of Honolulu, Hawaii. The impressive mall features more than 310,000 square feet along a three-block stretch of Waikiki’s famed Kalakaua Avenue. With more than 100 shops and restaurants serving thousands of locals and tourists daily, an innovative technology solution was required that could empower guests to easily navigate and indulge, while giving administrators the power to customize and make changes quickly. The project was initiated as a joint partner installation by Bright Light Digital AV & Technology Solutions LLC, with 22Miles providing the software. With Hawaii’s unpredictable seasonal weather, the solution would also need to hold up to the elements that would occur. With Hawaii’s unpredictable seasonal weather, the solution would also need to hold up to the elements year round, while providing easy access to engagement statistics.
The well known shopping center’s recent $115 million dollar renovations included new construction and a visual makeover, and also ushered in the benefits of 22Miles digital signage technology. Mobile friendly contact-less interaction, paired with the company’s internationally known 3D interactive wayfinding, has helped to transform the dynamics of this Waikiki epicenter, providing visitors and residents accessible, safe engagement within a prominent public gathering space for entertainment and culture in Hawaii.
“The May 2021 launch of 13 Touch Screen Digital Wayfinding Kiosks, enabled with software engineered by 22 Miles, has created an international array of information at the touch of a finger. Guests can access immediate shopping and dining wayfinding, Hawaiian language greetings and customer service amenities within seconds in four languages. A QR Code touchless experience or real time interactive directions via text offer thousands of people real time information on a daily basis.
The touch screen digital directory is customer-friendly and has improved the level of convenience for our patrons even further. Since consumers today are reliant on their personal digital devices, the convenience of an immediate interactive solution to their informational needs is a great benefit for our customers. ”
– Helene “Sam” Shenkus | VP/Director of Marketing – Royal Hawaiian Center
The Technology
22Miles 3D Interactive wayfinding with integrated Secure mobile control, was implemented across 13 Waytouch Digital signage screens throughout the massive open-air shopping facility’s grounds. Positioned on multiple floors, near cornerstone retail shops and restaurants adjacent to entry points and hot spots, the digital screens feature a customized modern UI/UX design, with multi-language capability for Japanese, Korean and Mandarin.
22Miles Carry2Mobile also allows users to take the wayfinding kiosk design and wayfinding experience on the go…creating an immersive user journey that both informs and guides in whatever way the individual prefers to interact.
22Miles Wayfinding | Digital Signage Solutions | Secure Mobile Control
The curated user experience of Royal Hawaiian Center begins with 22Miles’ immersive 3D wayfinding experience.
As part of the award-winning PaaS (Protection-as-a-Service) suite initiative, 22Miles also provided Royal Hawaiian with a “Touchless Touch” option, where users can simply scan a QR code and interact with any of the facility’s four interactive screens on their own mobile device – providing a safer and more hygienic interactive experience.
Powering the shopping and entertainment center’s interactive navigation experience is 22Miles’ content management software, Publisher Pro.AioT. The technology eliminates uncertainty, saves time, and ensures optimum engagement for tourists, employees and local shoppers alike, helping them seamlessly navigate and interact with all facets of the retail and dining haven. The solution allows an endless array of visual communications options as the facility grows, allowing administrators to use the expansive digital signage platform to deliver news, social media, live notifications, emergency alerts, generate revenue from advertisements and infotainment, and take command of distributing any information they choose.
KEY DIGITAL SIGNAGE SOLUTIONS USED
Wayfinding Navigation, Mobile interaction, backend analytics & more
22Miles offers an enhanced platform, simplified for administrators with adaptive technology options for preferred routes, ADA wheelchair adjustments, hoteling map dynamics, and density controlled traffic flows. The wayfinding signage solution enables all the necessary tools to promote convenience, safety, and agility successfully within any environment for all audiences.
Each of Royal Hawaiian’s shopping, dining, and entertainment amenities can be viewed and mapped to with turn-by-turn pathway directions displayed on the screen or the user’s mobile device.
Royal Hawaiian’s immersive user experience includes:
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Enhanced 3D Map Views (with 3D Design, Fly Over, Stacked View, Multi-floor destination, 360-degree direction controls, and screen orientation
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13 interactive wayfinding Waytouch kiosks with weather-resistant touchscreens
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22Miles mobile app & Carry2Mobile integration
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Contact-free screen interaction via Secure Mobile Control
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Smart Pathway Algorithm (new-normal or restricted Automatic Destination Routing)
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Intelligent built-in wayfinding algorithm that auto-generates directions based on personalized shortest path and ease of accessibility
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Dynamic Map Pop Ups (Pop-up descriptions and images, alerts and safety notices)
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ADA/Wheelchair Routes
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Detour Pathway Rerouting (occupancy control pathways)
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Smart Search
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Map it Now (Instant display of turn-by-turn directions through SMS, QR Codes, Emails, and Printing)
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Wayfinding Analytics (Easily track and monitor navigation searches occupancy and usage data)
Digital Signage Solutions – 22Miles Publisher Pro.AioT Content Management System
Administrators of Royal Hawaiian can easily customize the user experience within the latest version of 22Miles flagship CMS PublisherPro. The expansive interface lets admins:
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Create a unified communications experience through a centralized, user friendly, content management solution
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Customize whatever information is displayed across Royal Hawaiian’s 13 interactive screens
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Quickly add or update existing advertisements, infotainment, transit information
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Enjoy easy access to analytics and back-end data on user experience